{"id":59314,"date":"2025-02-24T10:56:22","date_gmt":"2025-02-24T09:56:22","guid":{"rendered":"https:\/\/www.imper.it\/?post_type=product&p=59314"},"modified":"2026-05-13T15:04:30","modified_gmt":"2026-05-13T13:04:30","slug":"primer-wb-copia","status":"publish","type":"product","link":"https:\/\/www.imper.it\/en\/product\/primer-wb-copia\/","title":{"rendered":"PRIMER WB"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

Bituminous water-based primer,
\nfor cementitious substrates<\/h4>\n

Fields of use<\/strong>
\nPRIMER WB is specifically used in waterproofing, to fix residual dust and to promote the bonding of bituminous water
\nproofing systems on cement or, more generally, on porous surfaces. It can be used for the application of “hot” or “cold”
\nwaterproof layers. It is particularly suitable in cases where the use of non-toxic, solvent-free products is required,
\nwithout the release of unpleasant odours<\/p>\n

Application procedure<\/strong>
\n\u2022 Scrubbing brush
\n\u2022 Brush
\n\u2022 Roller
\n\u2022 Spray<\/p>\n","protected":false},"featured_media":60802,"template":"","meta":[],"yoast_head":"\nPRIMER WB - Imper Italia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.imper.it\/en\/product\/primer-wb-copia\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PRIMER WB - Imper Italia\" \/>\n<meta property=\"og:description\" content=\"Bituminous water-based primer, for cementitious substrates Fields of use PRIMER WB is specifically used in waterproofing, to fix residual dust and to promote the bonding of bituminous water proofing systems on cement or, more generally, on porous surfaces. It can be used for the application of "hot" or "cold" waterproof layers. It is particularly suitable in cases where the use of non-toxic, solvent-free products is required, without the release of unpleasant odours Application procedure \u2022 Scrubbing brush \u2022 Brush \u2022 Roller \u2022 Spray\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.imper.it\/en\/product\/primer-wb-copia\/\" \/>\n<meta property=\"og:site_name\" content=\"Imper Italia\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-13T13:04:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.imper.it\/wp-content\/uploads\/2025\/02\/PRIMER_WB.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.imper.it\/#website\",\"url\":\"https:\/\/www.imper.it\/\",\"name\":\"Imper Italia\",\"description\":\"Impermeabilizzazione industriale\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/www.imper.it\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.imper.it\/en\/product\/primer-wb-copia\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.imper.it\/wp-content\/uploads\/2025\/02\/PRIMER_WB.jpg\",\"width\":600,\"height\":600},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.imper.it\/en\/product\/primer-wb-copia\/#webpage\",\"url\":\"https:\/\/www.imper.it\/en\/product\/primer-wb-copia\/\",\"name\":\"PRIMER WB - Imper Italia\",\"isPartOf\":{\"@id\":\"https:\/\/www.imper.it\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.imper.it\/en\/product\/primer-wb-copia\/#primaryimage\"},\"datePublished\":\"2025-02-24T09:56:22+00:00\",\"dateModified\":\"2026-05-13T13:04:30+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.imper.it\/en\/product\/primer-wb-copia\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.imper.it\/en\/product\/primer-wb-copia\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.imper.it\/en\/product\/primer-wb-copia\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.imper.it\/en\/\",\"url\":\"https:\/\/www.imper.it\/en\/\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"position\":2,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.imper.it\/en\/negozio\/\",\"url\":\"https:\/\/www.imper.it\/en\/negozio\/\",\"name\":\"Shop\"}},{\"@type\":\"ListItem\",\"position\":3,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.imper.it\/en\/product\/primer-wb-copia\/\",\"url\":\"https:\/\/www.imper.it\/en\/product\/primer-wb-copia\/\",\"name\":\"PRIMER WB\"}}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/www.imper.it\/en\/wp-json\/wp\/v2\/product\/59314"}],"collection":[{"href":"https:\/\/www.imper.it\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.imper.it\/en\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.imper.it\/en\/wp-json\/wp\/v2\/media\/60802"}],"wp:attachment":[{"href":"https:\/\/www.imper.it\/en\/wp-json\/wp\/v2\/media?parent=59314"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}